What is an important aspect influenced by the number of marketers in a marketing plan?

The frequency of ad placements is significantly influenced by the number of marketers involved in a marketing plan because a larger number of marketers often leads to a more diversified approach to advertising. Each marketer may have different strategies, budgets, and targets, which can create variations in how often their ads are placed.

When multiple marketers are participating in a campaign, they may collectively decide on the frequency to avoid audience fatigue while ensuring adequate exposure. Additionally, they must coordinate their ad placements across various channels to maximize effectiveness without overwhelming the audience. Thus, the collaboration and planning among multiple marketers directly impact how often ads are shown to consumers, making frequency an important aspect of their marketing strategy.

While the other aspects like ad impression consistency, cost of ad production, and target audience size are also relevant in a marketing plan, they are not as directly affected by the number of marketers in the same way frequency of ad placements is.